What changes is what you ship.
You already have the signups. What you don't have is the order — which of the forty things you could change is the one that keeps users. That's what you leave with.
Every finding traces to something we saw: a real account we opened cold, a number in your own product analytics. You can check all of it.
Red, amber, green, ranked by what it costs you. Your team knows what to ship on Monday.
Signup, first session, time to first value and week two stop being separate tickets. They're one path, designed once.
Users drop off in four places.
Activation almost never breaks once. It breaks four times, quietly.
Everything you ask for before the user has any reason to trust you with it.
Whether the product shows value, or shows a dashboard.
How many steps sit between signing up and the thing they came for.
Whether week two is designed, or left to an email sequence.
We sign up as your user.
Five business days. Three ways in.
A real account, cold start, no onboarding call and no hand-holding.
Product analytics, your CRM, your lifecycle emails. With your access, not from the outside.
Against systems we've built and measured.
A free audit can't do the first two. Nobody hands over their analytics for a PDF they didn't pay for.
Four deliverables. No slide deck.
15 to 20 minutes, screen recorded, of where activation breaks and what it costs.
One page, PDF, red / amber / green by priority. Something your team can start on Monday.
Live, to go through it and decide what happens next.
Kept updated for 30 days after delivery.
$500, and you keep it.
Zero commitment. The Loom, the roadmap and the document are yours whether or not you hire us. If you go ahead with the project, the $500 comes off it in full.
We charge for the diagnosis instead of giving it away. That's the reason it's worth reading.
Sixty qualified beta users on under €200.
SaaS. Onboarding and positioning rebuilt before spending on acquisition.
What SaaS founders ask us first.
Then you're in the right place. We're not marketing. We're product experience: onboarding, activation, retention. That's the whole conversation.
Free proposals are built to sell you the proposal. The Blueprint is built to solve the problem. If you decide not to work with us, you keep the map.
You keep the deliverables either way, and the $500 comes off the project if there is one. That's the whole downside.
Compared to what? Against six months of an internal team that never ships the system, it's a rounding error.
Five business days from signature. What's slow is watching the same cohort churn every month while you decide.
The next step is five days long.
$500. Zero commitment. Yours either way.