Selected work

THE SYSTEMS

Two DTC stores we built, and what they convert at now. Every number here is reconstructed from the store's own analytics, with the window declared. Ask us for the query.

For DTC eCommerce

1.8%

Conversion, from 0.4% — 4.8× in two years

MyDollHair

Shopify, hair extensions. Migrated off WooCommerce and rebuilt twice: the store in 2024, the brand and the conversion programme in 2025. 666,000 sessions measured.

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For DTC eCommerce

4.4%

Conversion sustained over 22 months

Redi Foods

Shopify, DTC food. Migrated off WooCommerce and rebuilt for conversion: product page system and trust signals — and a 9.0% month in its first quarter of trading. 130,000 sessions measured.

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Flamel · 2026